Some TV stations in New Jersey aired the first medical marijuana ad this week.
The ad, which aired on Comcast stations, compares medical marijuana to sushi, ABC News reports. An actor who plays a dealer says, “Yo, you want sushi? I got sushi. I got the best sushi.” He opens his coat to reveal it is lined with sushi. “Ain’t nobody sellin’ but me.” At the end of the ad, a woman’s voice says, “You wouldn’t buy your sushi from this guy, so why would you buy your marijuana from him?”
The ad was created by MarijuanaDoctors.com, which works in states with legalized medical marijuana to connect patients with doctors who will prescribe it. Currently 20 states and Washington, D.C., have enacted medical marijuana laws.
“We felt the viewing public would agree that in the states providing safe access, continuing to obtain medicine illegally is as absurd as purchasing raw fish from a drug dealer,” Jason Draizin, founder and CEO of MarijuanaDoctors.com, said in a news release.
According to Comcast spokeswoman Melissa Kennedy, the ads will only air in states where medical marijuana is legal, between 10 p.m. and 5 a.m. It will not run during children’s and family programming, she said.