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E-Cigarettes Could Eventually Become Leading Tobacco Product, Expert Says


E-cigarettes, currently a small but growing part of the tobacco market, eventually could surpass traditional cigarettes to become a leading tobacco product, one industry expert says.

“While difficult to predict, we think it is possible that consumption of [electronic cigarettes] could outpace traditional cigarettes over the next decade, especially given the rapid pace of innovation and consumers’ demand for reduced harm products,” Bonnie Herzog, Managing Director of Beverage, Tobacco and Consumer Research at Wells Fargo Securities LLC, told Convenience Store News.

One major tobacco company, Newport brand manufacturer Lorillard, acquired the e-cigarette company blu ECigs this spring. The e-cigarette company NJOY is expected to release a new product soon, which it says will more closely resemble a “traditional smoking experience.”

Last year, the Food and Drug Administration announced it will regulate e-cigarettes as tobacco products, but has so far not issued regulations for the products, according to the article.

Laws regulating e-cigarettes are under consideration in a growing number of states.

E-cigarettes are designed to deliver nicotine in the form of a vapor, which is inhaled by the user. They usually have a rechargeable, battery-operated heating element, a replaceable cartridge with nicotine or other chemicals and a device called an atomizer that converts the contents of the cartridge into a vapor when heated. E-cigarettes often are made to look like regular cigarettes.

7 Responses to this article

  1. Avatar of Derek Demott
    Derek Demott / December 16, 2012 at 1:28 pm

    I love e cigarettes because I don’t smell when I smoke them and I used to go through at least a pack a day and I’d always smell and my wife hated it and it was like that for 14 years.I love it because it saves me a bunch of money and I still get the same feeling I got when I smoked a normal cigarette,plus I don’t have to worry about ash trays and when I’m done with it I can just put it my pocket and turn it off.I found a site that has all the information that you could possibly want about e cigarettes.Here is the link,I highly recommend it.

  2. Fr. Jack Kearney / September 26, 2012 at 3:24 pm

    Thank you Alan; well said!

  3. Alan Selk / September 16, 2012 at 3:35 am

    Wether e-cigs are considered a tobacco product of not is really of little importance. Scott is wrong when he states that nicotine is dangerous. It may be dangerous of insects, but for humans it is about a risky as caffeine.

    We know that from the long term studies from Swedish snus. Nicotine does not cause cancer or heart disease.

    Smokeless tobacco and e-cigs are 99% less risky then smoking. Tobacco isn’t the problem, smoking is. For smokers switching to smoke free tobacco/nicotine, the health benefits are essentially the same as quitting smoking.

  4. Saleah / August 17, 2012 at 4:21 pm

    A tabacco product? That’s insanity!

  5. maxwood / August 13, 2012 at 8:54 pm

    Noting the response of Scott Smith: even though nicotine is poisonous and addictive, bear in mind that e-cigarettes are a replacement for real cigarettes which kill you not by means of nicotine but by means of heat shock, carbon monoxide and 421 other combustion toxins.

  6. Leslie Holz Basden / August 9, 2012 at 5:21 pm

    There is NO TOBACCO in electronic cigarettes, so they can’t possibly become the #1 tobacco product.

  7. Scott Smith / August 10, 2012 at 3:10 pm

    However, nicotine is dangerous as well as the addictive ingredient in tobacco products. Nicotine is used in chemicals to exterminate all sorts of bugs and critters and even a human, who for some odd reason, were to consume a particular amount of liquid nicotine would become quite ill or even die. Our bodies need only food and water for survival, anything else is poison-even medications that are designed to help are unnatural and many have negative side effects.

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